A wrong address in your database: should you stress about it or not? Well, depending on your sector, unreliable address information can seriously impact your budget. And your reputation...

Logistics 

Imagine: You deliver a package to a wrong or non-existent address. 

The Problem: The package needs to be returned to the distribution center. 

The Result: Including transport and handling, you're quickly facing an extra cost of 5 euros. The end customer is frustrated by the poor experience. And your client? Probably not amused either.   

Utilities 

Imagine: A municipal government renumbers houses in a street, but your address database doesn’t update. 

The Problem: The information about your installation gets linked to the wrong address.  

The Result: Technicians might visit the wrong location or lack the most recent information about the installation. This can lead to inefficiencies like rescheduling interventions and customer inconvenience.  

Retail 

Imagine: You send a weekly magazine to all customers with a loyalty card. Due to municipal mergers, thousands of addresses in your database change overnight. 

The Problem: Thousands of undelivered magazines. 

The Result: Incorrect addressing adds substantial costs. However, in the worst case, you lose all information about the customer, forcing you to rebuild the relationship and history from scratch.   

Services 

Imagine: You manage a large client portfolio where accurate addresses are crucial, for instance, because your service is linked to the building (e.g., insurance, maintenance, warranty, registration...). The municipality decides to change a street name. 

The Problem: Without immediate updates, your client no longer meets obligations and risks being held liable or unable to access your services. 

The Result: Unhappy customers, damaged reputation, administrative headaches. 

Want to proactively manage changing address information without the hassle?
Looking to reduce churn and enhance customer experience?